Q. How can I find company SWOT analyses?

If you're looking for a company SWOT analysis report (Strengths, Weaknesses, Opportunities, & Threats), start by searching for your company in either: 

• Business Source Premier
  • On the main page in the Browse box on the right, click 'Company Profiles', and then either search or browse the list for your company.
• GlobalData Explorer
  • Type the company name in the search box on the GlobalData home page. If available, select your company from the list of results under ‘Companies’ and find ‘SWOT Analysis’ under the ‘Company Information’ section of the report.
  • If you don't see a SWOT Analysis for your company, look to see if they have a parent company who may have one instead.
• ProQuest One Business
  • ​​​​​​​Select Company Reports on the left side of the page, and then search for the company name. In the list of search results, use the filters on the left to limit by 'Report containing' to 'Company SWOT'.

For more information on how to find company information, search in the databases on the SWOT Analysis page on the Company Information subject guide.

Can't find information on a company? There tends to be more information available on large, public companies. For smaller companies, as well as privately held companies, there may be less information available. For assistance developing a search strategy and navigating library resources, make a research appointment with a librarian.

Need to cite a SWOT analysis? Check out our APA guide or MLA guide for help citing a report from a library database.